Fashion Retail Innovation Lab

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About

Juyeun Jang, Ph.D.

Assistant Professor

Dept. of Design and Merchandising

Oklahoma State University

445 Nancy Randolph Davis

Stillwater, OK, 74078, United States

· Education

· Academic Position

· Industry Experiences

Education

Seoul National University,

Seoul, South Korea

Ph.D. in Textiles, Merchandising, and Fashion Design

Specialization: Fashion Marketing

02. 2020

Seoul National University,

Seoul, South Korea

M.S. in Textiles, Merchandising, and Fashion Design

Specialization: Fashion Marketing

08. 2016

Cornell University,

NY, USA

Visiting scholar (as Master's student researcher)

Dept. of Design and Environmental Analysis

09. 2015 ~ 11. 2015

Ewha Womans University,

Seoul, South Korea

B.S. in Clothing and Textiles

Minor: Business Administration

02. 2010

Academic Position

Assistant Professor

Oklahoma State University, USA
08. 2024 ~ Present

Research Assistant Professor

The Hong Kong Polytechnic University, Hong Kong
08. 2021 ~ 05.2024

Visiting Scholar

The Hong Kong Polytechnic University, Hong Kong

03. 2021 ~ 08. 2021

Adjunct Professor

Incheon National University, South Korea

09. 2020 ~ 02. 2021

Senior Researcher

SNU Research Institute of Human Ecology, South Korea

08. 2020 ~ 01. 2021

Instructor

Andong National University, South Korea

03. 2020 ~ 02. 2021

Instructor

Korea National Open University, South Korea

09. 2019 ~ 11. 2019

Industry Experiences

Fashion Designer

ORGDOT (Fashion company for ethical fashion), South Korea 11. 2011 ~ 05. 2013

Leyii (Fashion designer brand), South Korea 07. 2010

The ELAND Group (Large fashion & retail company), South Korea 01. 2010 ~ 07. 2010

11 Days Difference (Fashion designer brand), South Korea 10. 2009 ~ 11. 2009

Fashion Merchandiser

SHINSEGAE INTERNATIONAL (Large fashion & retail company), South Korea 09. 2010 ~ 02. 2011

Researcher of Industry Consultancy Project

Differentiation strategy for online commerce platforms | Lotte Home Shopping & Korea Distribution Association 05. 2022 ~ 06. 2022

Hanbok Business and Education Research | Hanbok Advancement Center of Korea 06. 2020 ~ 08. 2020

Fashion Market Research | Ministry of Trade, Industry & Energy of Korea 03. 2014 ~ 12. 2014

Research Grant

Global Joint Research Program

KRW 240,000K 07. 2020 ~ 12. 2023

Co-I, Supported by NRF of Korea.

K-Lifestyle Co-Creation of Young Vietnamese Consumers: Focused on Millennials and Z generation

Industry-funded research project

KRW 10,000K 05. 2022 ~ 06. 2022

Co-I, Supported by Lotte Home Shopping and Korea Distribution Association

Differentiation strategy for online commerce platforms

Postdoctoral Fellowship

KRW 45,000K 03. 2021 ~ 02. 2022

Principal Investigator, Supported by National Research Foundation (NRF) of Korea.

Extended Reality for Global Fashion Business: The effect of Korean wave experience through AR/VR on brand equity and brand perception of Asian consumers

Global Ph.D. Fellowship

KRW 90,000K 03. 2017 ~ 02. 2020

Principal Investigator, Supported by Ministry of Education & NRF of Korea

Virtual Product Experience: The Effect of Product Presentation using Virtual Reality Technology on Consumers’ Cognitive/Affective Information Processing and Shopping Experience